Guides · 13 pages
For people who post with a goal: reach, sales, an audience or a working bot. No growth hacks, just how the system behaves and what has worked for accounts that grew steadily.
Guide · 2 min
Where to find X analytics in 2026, what impressions, engagements and profile visits mean, which metrics need Premium, and how to turn the numbers into better posts.
In short: X analytics live under the Analytics or post activity views in the app and on x.com; they show impressions, engagements, engagement rate, profile visits and follower changes, and X has moved most detailed analytics into its paid Premium tiers.
Guide · 2 min
Build a simple X bot: developer account, app keys, posting with API v2, scheduling, costs under pay-per-use, the automated account label and the automation rules.
In short: Create a developer account and app at the X developer portal, generate keys with write permission, post through the API v2 create-post endpoint from a script on a schedule, label the account as automated, and budget for pay-per-use API costs.
Guide · 2 min
See what's trending in any country or city on X: Explore settings, turning off personalized trends, picking a location on web and app, and reading trend categories.
In short: Open Explore, tap the settings (gear) icon, turn off 'Show content in this location' (or personalization), choose Explore locations and pick a country or city.
Guide · 2 min
Follow subjects instead of people on X: Lists, interest settings, the older Topics feature, the 2026 Custom Timelines for Premium, and muting topics.
In short: Build Lists of accounts on a subject and pin them to your Home tab, adjust your interests in settings, and if you have X Premium, pin AI-curated Custom Timelines on topics such as sports or technology (introduced in April 2026).
Article · 3 min
How X decides what appears in For You: candidate sourcing, ranking signals, what the 2023 open-source code showed, and the shift to Grok-based ranking.
In short: X's For You feed gathers candidate posts from accounts you follow and from the wider network, scores them with machine-learning models that predict how you'll engage (replies and conversations weigh far more than likes), filters them, and mixes the result with ads.
Article · 2 min
There's no universal best time to post on X. How to find yours from your analytics and audience time zones, what general patterns hold, and how to test it properly.
In short: The best time is when your own followers are online, which you can find by testing posting times for a few weeks and comparing impressions and engagement; general studies point to weekday mornings and lunchtimes in your audience's time zone as a sensible starting point.
Article · 2 min
What the X (Twitter) API offers in 2026, how access works after the move to pay-per-use pricing, what happened to the free tier, and alternatives for small projects.
In short: The X API lets apps read and write posts, users and other data programmatically; since February 2026 most developers pay per use, the free tier is limited to approved public-utility apps, and Basic and Pro plans remain available.
Article · 2 min
How X decides what's trending: velocity over volume, personalization by location and interests, the Explore tabs, and why trends get gamed and cleaned up.
In short: A topic trends on X when conversation about it rises sharply compared with its normal level, not simply when many people mention it; trends are personalized by location and interests, and X filters spam and some topics out.
Article · 2 min
The habits of heavy X users: Lists and pinned timelines, X Pro columns, search alerts, bookmarks, muting, a posting rhythm and the tools reporters rely on.
In short: Power users treat X as a set of tools: pinned Lists and searches instead of one feed, X Pro columns for monitoring, aggressive muting, bookmarks for later, and a steady posting rhythm built around replies.
Article · 2 min
Forty post ideas for X grouped by goal (teach, show, ask, react, share news), with examples for businesses, creators and professionals, plus what to avoid.
In short: Post things only you can say: what you learned this week, how you work, behind-the-scenes details, specific opinions, questions to your audience and timely reactions in your field.
Article · 2 min
A realistic X marketing plan for small teams: goals, audience, content mix, replies and community, measurement, paid boosts, and what changed since 2023.
In short: Pick one clear goal, define the audience you want to reach on X, post a consistent mix of useful, behind-the-scenes and timely content, spend as much time replying as posting, measure monthly, and add paid promotion only to posts that already work.
Article · 2 min
How online shops sell on X: product posts that don't feel like ads, public customer service, launch threads, shopping ads and tracking real sales.
In short: Shops sell on X by being useful and visible where customers talk: product posts with real details, fast public customer service, launch threads, creator partnerships, and shopping-focused ads like Dynamic Product and Collection ads, measured with tracked links.
Article · 2 min
Realistic ways for a brand to trend on X: tie-ins with live moments, campaign hashtags, creator partnerships, launch timing, paid takeovers, and what to avoid.
In short: Brands trend on X by creating or joining a sudden spike of conversation: a launch timed with an event, a campaign hashtag people want to use, creator partnerships that post at once, or a paid Spotlight takeover, which is labeled as promoted.